It was only a matter of time until Yelp outgrew its partnership with OpenTable and stepped up to offer reservations on its own.
Today Yelp announced that it has purchased SeatMe, a startup that manages reservations online, for $12.7 million.
“By bringing SeatMe to Yelp, we can further enhance the consumer experience by extending the convenience of easy, online reservations directly through Yelp to thousands of currently unserved businesses,” said Yelp CEO Jeremy Stoppelman in a blog post today.
Developing, refresh for updates.
Filed under: Deals, Social
Devindra Hardawar 19 Jul, 2013
enclosure: http://venturebeat.files.wordpress.com/2012/03/yelp-buttons.jpg?w=160
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Source: http://venturebeat.com/2013/07/18/yelp-orders-up-its-own-reservation-service-acquires-seatme-for-12-7m/
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